Push versus Pull Marketing: In B2B, You Need Both
Biznology
MARCH 28, 2013
The other day, a marketing colleague told me she was feeling under pressure to move all her efforts to inbound, or “pull,” marketing. Inbound marketing is all the rage today. Marketo promotes it. Outbound is bad,” she said. Well, I guess her feeling is understandable. Hubspot promotes it. Seth Godin promotes it.
80 
Let's personalize your content