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Why You Need Marketing Analytics, Not Web Analytics

Hubspot

According to Unica's State of Marketing in 2011 report , 57% of marketers cited "measurement, analysis, and learning" as the biggest bottleneck they face within their organizations. Enter marketing analytics. The Difference Between Web Analytics and Marketing Analytics. Why Marketing Analytics Matter.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Boston’s amazing Laura Fitton is an inbound marketing evangelist for HubSpot, founder of @oneforty, and co-author of the best-selling Twitter For Dummies (For Dummies (Computer/Tech)). San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. Laura Fitton. Alex Hisaka. alexhisaka.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Boston’s amazing Laura Fitton is an inbound marketing evangelist for HubSpot, founder of @oneforty, and co-author of the best-selling Twitter For Dummies (For Dummies (Computer/Tech)). San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. Laura Fitton. Alex Hisaka. alexhisaka.

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Everything You Need to Know to Successfully Live-Tweet Your Event

Hubspot

HubSpot (@HubSpot) June 25, 2014. If the event has speakers, make images of these speakers ahead of time. In the example below, our social media manager Brittany Leaning created a countdown template for our INBOUND13 event and changed the numbers as we counted down. — HubSpot (@HubSpot) August 18, 2013.