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Data Silos: The Hidden Barrier to Effective B2B Decision-Making

RDIGS

Businesses collect vast amounts of data from various sources, ranging from customer information to sales figures and market trends. Sales, marketing, finance, and customer service departments, for example, may maintain separate repositories of data, resulting in fragmented information landscapes.

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What is Customer Data Management (CDM)? Definition, Best Practices and Technology

Martech Advisor

Customer data management (CDM) is defined as the process and framework of collecting, managing and analyzing customer data from diverse sources to form a unified view of each customer. What is Customer Data Management? 4 reasons why marketers need to prioritize CDM. 4 Key elements of a customer data management strategy.

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CMO Coffee Talk with Play Bigger – Recap and Q&A, as seen on PlayBigger

6sense

Play Bigger’s Dave Peterson was the special guest on a popular weekly live broadcast called CMO Coffee Talk (which airs live at 8am on both the East and West coasts), hosted by 6sense and Heinz Marketing. And categories were outsourced to the domain of companies like Gartner, Forrester and IDC. You just have the ultimate choice.

CMO 48
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B2B Category Creators Episode 9 Transcript

Metadata

And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. It’s about product experience management.

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B2B Category Creators Episode 8 Transcript

Metadata

And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. It’s about product experience management.

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B2B Category Creators Episode 8 Transcript

Metadata

And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And then before that, I worked at a software company, Webtrends here in Portland, Oregon. It’s about product experience management.