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Digilant Announces MAIA: Programmatic Power With Human Insights

Digilant

According to a recent report by Forrester , no one DSP or ad-tech platform exists that addresses the full range of omni-channel buying needs. According to eMarketer , 73% of U.S. The result is advertisers exposed to potential overspending, fraud and brand safety concerns. MAIA Combines Best-of-Breed Technology + Talent.

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Digital Future: Predictive Advertising, Chapter 2 – The 9 Biggest Challenges in Marketing Technology at a Glance

QuanticMind

Forrester Research suggests that “most search marketers track an array of metrics. For example, advertising ecosystems are changing rapidly: mobile Google searches surpassed queries from desktop in the summer of 2015, according to TechCrunch , and eMarketer predicts that in 2016, digital display ad spending will jump 39.7%