ClickZ

SEPTEMBER 25, 2019

A new report by Forrester has analyzed and ranked the seven most significant Data Management Platforms ( DMPs ) on the market in 2019. These consumer consent controls may well impact its reach, according to Forrester, but clients appreciate the renewed focus on data privacy, quality, and accuracy.

Forrester 83

Forrester Lead Scoring Lead Ranking Enterprise Management 83

Adobe Experience Cloud Blog

AUGUST 13, 2014

Author: Maggie Jones According to Forrester research, your audience will consume around three pieces of content on your website for every one piece you can realistically complete and deliver. But one of the biggest use cases for personalization is on your website. Want to see a few more?

Personalization 48

Personalization Marketo Ideal Customer Profiles Content 48

Single Grain

NOVEMBER 11, 2019

Dive Deeper: The Complete Guide to Getting Started With Website Personalization. How AI Is Shaping the Future of Content Marketing and Personalization. Dive Deeper: How to Design the UX of a Website or App to Increase Conversions. 49% of businesses use marketing tools for their email automation. The result?

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

Metadata

APRIL 22, 2021

Before that, I found a company called Insightera which is about website personalization. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. So today, I’m the CTO and co-founder of Gainsight PX, which is previously known as Aptrinsic, a recent startup.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Metadata

APRIL 8, 2021

Before that, I found a company called Insightera which is about website personalization. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. So today, I’m the CTO and co-founder of Gainsight PX, which is previously known as Aptrinsic, a recent startup.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Metadata

APRIL 8, 2021

Before that, I found a company called Insightera which is about website personalization. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. So today, I’m the CTO and co-founder of Gainsight PX, which is previously known as Aptrinsic, a recent startup.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Salesforce Marketing Cloud

MARCH 11, 2024

Better ROI: Because there’s a high level of personalization involved in ABS, contributing to higher customer engagement and a better customer experience, it typically generates higher returns. About 89% of organizations report that an account-based strategy delivered a better return on investment, as noted by Forrester.

Ideal Customer Profiles 59

Ideal Customer Profiles Work Management Marketing Management Cross-Selling 59