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Intermediate Techniques to Build a Better Email Marketing Campaign

Hinge Marketing

You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. This lead nurturing strategy is the beating heart of a content marketing campaign, and calls-to-action through email are one of the primary vehicles for this nurture. Marketing automation. Trigger marketing.

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How Much Does OptinMonster Cost (& Is It Worth It)?

Optinmonster

OptinMonster University is a complete online course in digital marketing at a value of $1,997. You’ll also have the ability to “segment” your audience. Though the Basic plan doesn’t integrate natively with every ESP on the market, it works with the major players, like: Constant Contact. Campaign Monitor.

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Don't Redo Your Website Until You Read This Post

Golden Spiral

If you are feeling the urgency of overhauling your site, don’t sound the alarm until you evaluate your thinking about what a website is, what it does, and how it serves your mission. Your website is a dynamic marketing tool that can be shaped to fit your exact needs. But we don’t have enough information yet.” The Human Factor.

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Are Your Leads Worth Pursuing? Throw Most of Them Out!

Leadspace

However, by accurately and proactively identifying those 20% that are high-quality leads in advance, we can cut an enormous amount of waste from our sales and marketing process. They often belong to the industries or segments where your product or service has enjoyed success. This is where AI scoring models come into play.

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B2B Category Creators Episode 9 Transcript

Metadata

And we had to basically decide to kind of turn the engineers into sales and do the business as well and work with a CTO and a CEO, but it really taught me a lot about the go-to-market, marketing sales, all that process, which for me was amazing. So marketing was just ripe to be disrupted back then. Now we have 9,000 players.

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B2B Category Creators Episode 8 Transcript

Metadata

And we had to basically decide to kind of turn the engineers into sales and do the business as well and work with a CTO and a CEO, but it really taught me a lot about the go-to-market, marketing sales, all that process, which for me was amazing. So marketing was just ripe to be disrupted back then. Now we have 9,000 players.

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B2B Category Creators Episode 8 Transcript

Metadata

And we had to basically decide to kind of turn the engineers into sales and do the business as well and work with a CTO and a CEO, but it really taught me a lot about the go-to-market, marketing sales, all that process, which for me was amazing. So marketing was just ripe to be disrupted back then. Now we have 9,000 players.