A 4-step guide to creating a self-service marketing organization
Martech
DECEMBER 14, 2022
You can use Confluence or Wiki or SharePoint as an encyclopedia of knowledge for your marketers,” said Sharaf. You can teach them and train them on what they need to do to be able to utilize Marketo or Eloqua HubSpot themselves. Most marketing automation tools let you create different roles for different users.
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