Leadspace
SEPTEMBER 27, 2017
One major Dynamics customer saw more than 30% increases in open rates for their email marketing campaigns, while doubling their click-through rates. Dynamics customers who have already been using Leadspace via our custom API offer a glimpse into the kinds of exciting opportunities that lie ahead.
The Effective Marketer
FEBRUARY 15, 2010
Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. Our open rates average 30%. How can we improve open rates? Is this good? United States License.
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SnapApp
APRIL 4, 2018
Tracking methods used – The 4 main tracking tools used are Eloqua, Google Analytics, Conductor and Salesforce. Email Marketing Performance – The metrics used here to measure campaign effectiveness/ROI are the standards including Delivery Rate, Bounces, Unsubscribes, Unique Open Rate, Uniq. Tracking method – Eloqua. . .
DealSignal
MARCH 28, 2023
Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. What about custom events? You also need to consider how often you’ll be sending emails, will marketing or sales send them, and whether will they have customized landing pages per account or by segment? Direct mail? You can read a case study here.
Online Marketing Institute
JULY 31, 2009
I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. These methods are becoming less and less effective - email open rates are falling, response rates are falling, connect rates on phone calls are declining, etc.
TrustRadius Marketing
DECEMBER 4, 2019
While companies of all sizes and industries use email marketing software, this product is most appropriate for companies that need a tool to send emails, such as: Automated responses to new subscribers Birthday or special event emails Special promotions Content about products or services Invitations to events or webinars.
DealSignal
MAY 8, 2018
Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. What about custom events? You also need to consider: how often will you send emails, will marketing or sales send them, and will they have customized landing pages per account or by segment? Direct mail? You can read a case study here.
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