Martech Advisor

NOVEMBER 25, 2019

We’re unsure of our marketing efficacy and our return on marketing investment (ROMI). So, we commissioned Forrester Consulting to conduct a study on identity resolution on our behalf. Forrester surveyed more than 200 brand marketers on their identity resolution strategies and how they apply to their marketing efforts.

Forrester 65

Forrester ROMI Cost per Acquisition Work Management 65

Valasys

SEPTEMBER 13, 2019

A research by Forrester depicts that buying platforms, data providers & publishers are now increasingly responding to the demand of data-driven targeting (particularly when it comes to the core marketing technologies such as account-based marketing) for the B2B companies. Facilitates the Hyper-Targeting of Personas: .

Advertising Agencies 40

Advertising Agencies Marketing AI Paid Search Agency B2B Marketing 40

Convert

OCTOBER 25, 2022

According to Forrester Research , 43% of website visitors go straight to the internal search bar when they open a website. Rafael Romis, Founder of Weberous Web Design. Skeptics – this group is not very energy efficient to target. Rafael Romis. Does the copy clearly indicate who your product helps? Kaitlyn Fostey.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59