Effectiveness Gartner In-market Prospects Intent Data 
eTrigue
JANUARY 16, 2024
Why should you care about the quality of your data? If you’re starting with dirty data, you’re bound to get muddled results. Gartner predicts that in 2024, the rate of B2B data decay will be over 70% per year.* It’s the quality, not the quantity, of your data that will help glean the best results. Garbage in.
SalesIntel
JUNE 28, 2022
An SDR is tasked with prospecting, outreach, moving leads through the sales pipeline, and lead qualification. Everything that an SDR does needs the backing of accurate, verified B2B data. Without B2B data, SDRs may struggle to reach their goals and targets. Firmographic data is the demographics of companies.
Expert insights. Personalized for you.
78 
Let's personalize your content