Ahrefs

APRIL 2, 2023

Spoiler alert: I was wrong. There has to be some merit to it though, right? Even Google’s John Mueller seems to be on board with digital PR. To learn more, I looked at dozens of sites.

Viral Marketing 131

Viral Marketing SEO PR Studies 131

B2B Marketing Directions

APRIL 2, 2023

In a 2021 paper published by The B2B Institute , Professor John Dawes, Associate Director at the Ehrenberg-Bass Institute for Marketing Science , described what has come to be called the 95:5 rule. The rule states that up to 95% of business buyers aren't in the market for many goods and services at any one time. Professor Dawes illustrated the rule with this example: "Corporations change service providers such as their principal bank or law firm around once every five years on average.

Rules 52

Rules B2B Marketing B2B Trigger Marketing 52

seo.co

APRIL 2, 2023

Depending on which industry report you believe, the size of the SEO market is roughly $80 billion. It’s never been easier to start your own digital marketing agency , but that doesn’t mean you should. The very fact that the even the white label agency market has such low barriers to entry should have you questioning how you might come into a very saturated space and carve out an effective niche such that you could make ample revenue to scale.

Work Management 105

Work Management Marketing Management Paid Search Agency Advertising Agencies 105