Sat.Jun 22, 2013

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How Social Media is Changing Leadership

Adobe Experience Cloud Blog

'Author: Jamie Notter It is hardly breaking news to suggest that social media has changed the marketing landscape. We can no longer rely exclusively on broadcasting our message. We need to listen and build community and share things of value. We get it. The True Power of Social Media. But the true power of social media goes way beyond marketing. Social media is more than just a collection of tools for connecting, sharing and learning.

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Search Engine Optimization core differences between 2008 and today

Leading Results Rambings

'A core change of search engine optimization techniques between today and just a few years ago are the referred to “Panda” and “Penguin”- Apparently because no understanding of Google is complete without a trip to the zoo? I keep seeing “experts” talking about SEO today as it was in 2008. And that’s just not so. So this blog is discussing the changes that have happened in the last 5 years.

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Content curation: overview, benefits, goals and tools

i-Scoop

'One of the hot topics in content marketing is content curation. It can play a role in achieving various goals, depending on how, where and why you use it. Whereas content marketing in the strict sense mainly revolves around identifying, creating and sharing content in order to meet business goals and what audiences want across […].