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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Low dwell times. Many marketers have obsessed over keyword rankings and spent countless hours researching and optimizing pages for a high-value keyword or long-tail keyword phrase. Google’s Link schemes documentation tells you everything you need to know, but here’s a quick snapshot: Don’t buy or sell links that pass PageRank.

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Domain Authority: How to Increase Your Ranking Score from Scratch

Single Grain

Complementary metrics such as Page Authority (PA), backlink profile, PageRank, Semrush authority score, Majestic Trust Flow, and user engagement indicators (like bounce rate and dwell time) collectively offer a comprehensive assessment of a site’s online authority, user appeal, and search engine performance. Google notices this.