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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Known as dwell time, this is an important Google ranking factor, according to Backlinko. Video is an incredibly effective way to bump up this metric, with 80% of marketers saying that video has increased dwell time on their sites, according to HubSpot. But you don’t have to take their word for it.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Known as dwell time, this is an important Google ranking factor, according to Backlinko. Video is an incredibly effective way to bump up this metric, with 80% of marketers saying that video has increased dwell time on their sites, according to HubSpot. But you don’t have to take their word for it.

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How to Use Video on Websites the Right Way

Vidyard

Video allows brands to increase dwell time, improve rankings, boost conversions, and bump up engagement. Improve search rankings —websites that make effective use of video increase their likelihood of being ranked on the first page of Google search results by as much as 53x ( Forrester ). It’s a win for visitors and page owners alike.

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How to Use Video on Websites the Right Way

Vidyard

Video allows brands to increase dwell time, improve rankings, boost conversions, and bump up engagement. It’s a win for visitors and page owners alike. Power up your website with video. Easily Embed Videos on Your Website Host, manage, and embed video—quickly.

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UX & SEO: Why They Go Hand in Hand

Conductor

The value of UX has been studied by Forrester in a report that estimates every dollar spent on UX results in $100 of ROI. Both are integral for anticipating and fulfilling your customers wants and needs. So we thought we’d give a shoutout to SEO’s best friend UX. Google wins because people come back every time to get what they want.

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How to Use B2B Email Automation to Align Sales & Marketing

Delivra

More than likely, your company has spent more than enough time dwelling on the problems between your sales and marketing teams. Here’s how to use B2B email automation to align your sales and marketing teams—and, consequently, make better connections with your prospects, increase conversions and boost revenue. DemandJump.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

87% of B2B marketers struggle to produce content that truly engages their buyers - Forrester. . Breaking down that barrier to participation improves ROI , engagement, dwell time, and other important metrics. . Click here to learn how to get started with interactive content. . . #45.