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Go Beyond The ABM Landing Page With PathFactory’s Templated Experiences

PathFactory

Our customers wanted a way to combine our PathFactory’s tried-and-true bingeable Target and Recommend Content Tracks with no-code, customizable, microsite-style, dynamically personalized templates. Things quickly went beyond ABM, so let’s get to the list! Send visitors to a templated experience built around the theme of the webinar.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Indeed, the recently announced integration between Facebook and Amazon shows Facebook’s true intentions in this area – to use the social connectivity data that ONLY Facebook has to power massive advances in customization and relevancy of information on the Web at large. Do You “Like&# Me in Attack Mode?

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Indeed, the recently announced integration between Facebook and Amazon shows Facebook’s true intentions in this area – to use the social connectivity data that ONLY Facebook has to power massive advances in customization and relevancy of information on the Web at large. Do You “Like&# Me in Attack Mode?

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How Much Should You Brand Your Content Hub?

Content Standard

Over the years those non-sales sections of a website have been called many things—microsites, company blogs, content hubs—but the purpose has been constant. As Kim Caviness writes for Imagination : “A content hub prioritizes relevance. Once upon a time, all good web content lived on a company website. That trend has faded.