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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Check out the Crazy Egg blog and documentation for getting started. A/B and multivariate testing tools. Content analytics tools.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Check out the Crazy Egg blog and documentation for getting started. A/B and multivariate testing tools. Content analytics tools.

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57 Common A/B Testing Mistakes & How to Avoid Them

Convert

No pre-test analysis. They get an idea for a change and want to test it out, but with no real analysis of how the page currently converts, or even why the change they are testing could make a difference. (It More Facebook likes don’t necessarily mean more sales. We call this sample pollution. Have others?

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How to Do A/B Testing in Marketing (A Comic Strip Guide)

Convert

Datasine saw a 57.48% increase in CTR by A/B testing the image on their paid Facebook ads. Sample : This refers to the data source for your test. Traffic distribution: This refers to how the traffic from your sample audience is distributed in your test. Multivariate Tests. There is a drawback of course.

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20 Conversion Optimization Tips for Zooming Past Your Competition

Unbounce

—but to make things simple, here are a few testing rules that should help you breeze past most common testing mistakes : Always determine a sample size in advance and wait until your experiment is over before looking at “statistical significance.” You can use one of several online sample size calculators to get yours figured out.