Valasys

NOVEMBER 5, 2019

Furthermore, emails are used by 93% of marketers to distribute content. B2B marketing is all about the inbound practices to improve customer experiences (CX) & ultimately provide the customers with apt products or services resonating with their pain-points. Read on: Everybody Loves a Personalized Email.

Contacts 51

Contacts Peer-to-peer Lead Scoring Lead Ranking 51

Industrial Marketing Today

APRIL 23, 2012

Studies have shown and my own experience confirms it that engineers prefer recommendations from their peers to reading something on a social network. Yes, I do get it that the lines between work and personal lives have blurred thanks to today’s hyper-connected world where everybody is always “On.” I know it’s Emerson again.

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

ClearVoice

AUGUST 14, 2023

Unique content marketing challenges for cybersecurity SMEs Creating and distributing timely and engaging content consistently is key to success in content marketing. But small and medium-sized enterprises (SMEs) operating in cybersecurity face unique content marketing challenges. This builds trust and credibility.

Top of Funnel 52

Top of Funnel Webinar Metrics Marketing Strategy Marketing & Strategy 52

Ambal's Amusings

JULY 15, 2010

The biggest challenge in white paper development and marketing is constructing a formal process that translates raw Subject Matter Expert (SME) interviews or online research information into a compelling white paper sufficient to generate high quality business leads and/or a greater number of social media followers. " Jonathan Kantor.

Paper 100

Paper Enterprise Management Marketing Management SME 100

Integrated B2B

MARCH 4, 2020

The mention of a ‘white paper’ is likely to send shivers down the spine of any marketing manager today. And it’s no surprise, because the work it takes to produce a good white paper should not be underestimated. But it’s worth it! They, after all, likely to be highly qualified and experienced. Don’t pump it up!

Paper 52

Paper Top of Funnel Marketing Strategy Marketing & Strategy 52

Hubspot

FEBRUARY 15, 2017

And for such a brief statement, it packs a lot of punch -- especially with that "merit" part. After all, we all love merit-based recognition, especially at work. Being recognized for a job well done historically correlates with employee happiness. For more categories, deadlines, and details, click here. 2) AVA Digital Awards.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71