How do you allow prospects to get closer to your product?
Anything Goes Marketing
MARCH 24, 2007
or the YouTube generation - whatever - people expect more from the web and they expect more from your website. Lexus is taking this further by using similar storefront displays that allow passer-bys to "fix" the cars using body movements. Call it web 2.0 The effect here is to build one interactive experience on another.
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