AnalyticsToday Podcast: How To Transform Your Marketing Funnel Using Content Consumption Data
PathFactory
JULY 3, 2019
We spent 1-hr nerding out about B2B marketing data and how to use it to transform your marketing funnel from top to bottom (and even beyond the close.) Bob doesn’t buy because he clicks on emails or display ads or visits a website. Advertise content offer A to maybe 12 000 people tomorrow morning at 10 am.
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