article thumbnail

Hire a Business Writer: 8 Experts for Any Content Marketing Budget

nDash

“Elijah Masek-Kelly is an experienced Content Marketing Professional with a wide range of expertise and tactical knowledge. . He prefers to create content that is focused, practical, and serves a direct marketing purpose. Product marketing. Startup marketing . Area of expertise: . Productivity tools .

article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity

46% of B2B marketers are not sure whether any social channels have generated revenue for their business. However, consumers say that social media plays almost as big a role in purchasing decisions as does television. ( 60% of marketers identify “measuring ROI” as one of their top three social media marketing challenges.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CMO Spotlight: “The best way to predict the future is to hack it”, says Bonin Bough, VP Global Media and Consumer Engagement, Mondel?z International

LEADership

A good example Bough cites is that of 3 corporations—P&G, Kraft and Unilever—that embraced television as a medium of advertising and marketing at a time when radio was the tried and tested (and far less expensive) medium. An organization has to break free from tradition and legacy in order to accelerate growth and drive change.

CMO 40
article thumbnail

How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Prior to Tippit , Craig was a consultant helping venture-backed Silicon Valley startups build their inside sales and lead generation teams. First what is B2B viral marketing? First some background for those of you who would not stoop so low as to know who Snookie or what the Jersey Shore reality television show is.

article thumbnail

Should You Outsource Your Social Media Efforts?

Online Marketing Institute

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds ); // ); // Trending Stories YouTube Video of the Day: Is David Beckham’s Pepsi Clip Real or Fake? Have an account?

article thumbnail

45 Phenomenal Email and Mobile Marketing Stats

Webbiquity

Email is the only digital channel that outperforms old media standbys in terms of how consumers prefer communcations with companies — postal mail (preferred by 48%), television ads (preferred by 34%) and print media, such as magazines and newspapers, (preferred by 31%). 46% of startups use email marketing. ( MarketingSherpa ).

Stats 100
article thumbnail

How to Create a Promotional Plan (with Examples & Strategies)

Single Grain

This might include advertising, direct marketing, sales promotion, public relations or digital marketing, among others. Promotion Name : A catchy name for the promotional campaign that aligns with the brand and resonates with the target audience. Promotion Type : The specific form of promotion that will be used.