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PGA TOUR transforms fan experience, analytics and customer feedback

Martech

This week, the PGA TOUR announced a partnership with experience management (XM) technology company Qualtrics to begin a multiyear transformation of fan experience across all touchpoints for tour events. Read next: What is a digital experience platform or DXP? Feedback front and center.

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Hybrid Event Examples You’ll Want to Copy This Year (And How to Take Virtual Events Hybrid)

SpotMe Blog

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

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MarTech’s CDP experts to follow

Martech

The CDP Institute defines a customer data platform as “packaged software that creates a persistent, unified customer database that is accessible to other systems.” That’s a great place to start, but the CDP space is constantly evolving. In your inbox. Business email address Subscribe Processing.

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The 10 best Boomset alternatives and competitors

SpotMe Blog

Hopin is sunsetting Boomset, the all-on-one event management for in-person and hybrid events. We’ve compiled a list of the best 10 Boomset alternatives and competitors for event management. Each platform has its own positives, so you can find the one that fits your in-person or hybrid event needs. But don’t worry.

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2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

Widen DAM is available standalone or as part of Acquia DXP. 3M+ total digital brand assets managed by Fanatics. AVI-SPL Symphony user experience management platform to administer, monitor, control, and analyze your multi-vendor AV, UC, and meeting environments. Additional audio-visual and virtual event services.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

Workvivo also provides content analytics which helps companies understand their audiences and get employee engagement insights through impressions, reach, and interaction tracking on posts, articles and events. Widen DAM is available standalone or as part of Acquia DXP. 3M+ total digital brand assets managed by Fanatics.

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2022 BEST SOFTWARE LIST FOR ENTERPRISE

TrustRadius Marketing

Workvivo also provides content analytics which helps companies understand their audiences and get employee engagement insights through impressions, reach, and interaction tracking on posts, articles and events. Widen DAM is available standalone or as part of Acquia DXP. 3M+ total digital brand assets managed by Fanatics.