sales 
Webbiquity
DECEMBER 1, 2010
A slightly higher percentage of marketers than last year (41% vs. 39%) called “marketing to a lengthening sales cycle&# a top challenge. While there’s no reason to expect sales cycles to shorten, an improving economy next year should help stabilize the length of the decision process. Share this on Bebo. Post on Google Buzz.
Online Marketing Institute
JULY 31, 2009
Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I’m sure I forgot a few.
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Buzz Marketing for Technology
JULY 7, 2010
Conversely at Starbucks, $6 Billion of their sales comes from approximately 11,000,000 customers. A: Too often we get hung up on the latest “hot thing” in marketing: the jingle, the tag line, telemarketing, direct mail, CRM, brand management, websites, SEO, Social media, etc. This is always the low hanging fruit. Tweet This!
Webbiquity
JANUARY 17, 2011
and 30% said it was to get updates on upcoming sales. Social Media Facts & Figures for B2B Sales by Inside View. Sales People Want Social Media Training - but Aren't Getting It. Social Media Driving Sales Worldwide by MarketingProfs. sales pros are on Facebook, while 20% are on LinkedIn and 8% Twitter.
Online Marketing Institute
JULY 31, 2009
The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive. B2B marketers also need systems that help them align sales activity and marketing messages, monitor marketing’s impact on the pipeline, and close the loop on closed deals.
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