Remove Digg Remove Positioning Remove WOM Remove Word of Mouth
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It pays to provide Support with Social Media

Buzz Marketing for Technology

2) Good customer experiences drive Word of Mouth (WOM) – we all know in social media that both good and bad customer experience stories spread like wildfires. But in a recent survey by Forrester customers in every major industry preferred good customer service to price. Every Industry! Tweet This! Share this on Facebook.

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FOUND the ROI of Social Media for B2B Marketers!

Buzz Marketing for Technology

Don’t take my word for it, a recent Forrester study showed that customers actually prefer a better customer experience compared to everyday low prices and that they would actually be willing to pay an average of 10% more to a company that provided a superior customer experience. Email this to a friend? Subscribe to the comments for this post?

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Social Customer Support delivers Strong ROI

Buzz Marketing for Technology

Not only that but a recent Forrester study showed that customers actually prefer a better customer experience compared to everyday low prices, and moreover great customer experiences drive positive word of mouth (WOM). So why wouldn’t you center you social media efforts in this area? Tweet This! Share this on Facebook.