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Search Engine Marketing (SEM) Best Practices

Webbiquity

Search engine marketing (SEM) can be a powerful lead generation source, or a complete waste of money. B2B marketers often get less from their SEM programs than possible by overlooking basic but critical steps. Here are some best practices to optimize your results from SEM campaigns: 1. Implement conversion tracking. Tweet This!

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. SEM gets you on the front page for any keywords you bid on, but only in the paid search results. Share this on Facebook Share this on FriendFeed Share this on Linkedin Share this on del.icio.us

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

WPO is about capitalizing on these trends, so learn how to integrate your social media, search, SEM, content marketing and other interactive marketing and PR efforts to optimize your web presence here in some of the best articles and blog posts on (shhh! 4 tips for higher rankings through better links by iMedia Connection. Share this on Bebo.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). SEM & SEO & PPC & CTR. Andrew Spoeth ( @andrewspoeth ). Social Media Statistics for B2B Marketers , June 21, 2010. Seth Godin Talks of the Lizard Brain , March 3, 2010. Dianna Huff ( @diannahuff ). Business Blogging.

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100 Personal Branding Tactics Using Social Media | chrisbrogan.com

Buzz Marketing for Technology

Newsletters. If you like this one, please don’t hesitate to stumble, blog, digg, bookmark, and otherwise promote the hell out of this. Email newsletters with some links to your blog makes for an effective outpost, especially if your audience isn’t especially blog savvy. Use Digg, StumbleUpon, Del.icio.us