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7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing

Writing on the Web

which carries an additional annual $117 billion tag. Companies and brands are gathering the wrong information, because consumer surveys and focus groups can only report back what they consciously experience …and it’s falsified by biases and flaws. Add this to Google Bookmarks. Post on Google Buzz.

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5 Reasons I’m Thankful for Social Media

Webbiquity

Sure, surveys and focus groups still have their place, but you can learn a lot from what they’re saying in social media circles. Post on Google Buzz. Blowhards (usually) tend to get called out and ignored. Social media is fantastic for research and learning. Want to know what your customers and prospects are thinking?

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Phony Testimonials and Dumb Social Proof

Writing on the Web

“This product has only been used in testing and focus groups; here’s some feedback from initial reviewers.&#. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. If you don’t have previous clients to give you quotes, say so. Blog this on Blogger. Add this link to Box.net.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

On June 24th, 2008, Bev said: Too many companies see the social side of a product as just another focus group - the communication is one way from the community to the company with little coming back from the company. Community Group Therapy is proudly powered by Silver Lexus and WordPress. Google Bookmarks. Share This.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Being in marketing, I’m always amazed that in every pitch to a client, Don always hinges a million-dollar contract on one or two simple things, such as a tag line or a visual. Google Website Optimizer. Google (116). Focus Group (5). Tags: Best. Below is a video on the solution. Conversion Doubler.