Remove Differentiation Remove PageRank Remove Trade Show Remove Web 2.0
article thumbnail

Make Sure Your Logo Can Handle the Job at Any Size

WebMarketCentral

Today, logos must work well at 2 pixels wide or stretching the full length of a trade show banner. Lesson: vet all choices against the basics: • Does it clearly differentiate our company? • Three to four of them need updates to make them work in a Web 2.0 while the tag line text says: “The Leader in Web 2.0