SnapApp

FEBRUARY 24, 2017

One of the keys to content marketing success is differentiation. For a long time, “content marketing” was seen as a daily 500 word blog post. You need to differentiate yourself, and find a more effective way to engage your readers. 70% of marketers say that interactive content is effective at converting site visitors.

Storytelling 83

Storytelling Marketing Budget Examples Stats 83

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Vital statistics for every B2B marketer , March 16, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hinge Marketing

OCTOBER 10, 2016

Are you differentiated? Make the piece long enough to differentiate it from, say, a blog post, then give it away in exchange for some basic contact information. Consider building a section that speaks directly to them — whether it’s a single page or a full microsite. 2) Give your messaging some serious scrutiny.

CMS Development 48

CMS Development Marketing Websites Practices Marketing & Strategy 48