Make Sure Your Logo Can Handle the Job at Any Size
WebMarketCentral
MAY 20, 2009
Today, logos must work well at 2 pixels wide or stretching the full length of a trade show banner. Lesson: vet all choices against the basics: • Does it clearly differentiate our company? • Could it be a blue sales funnel with blobs in it? Donaldson ("Red") and Cris Rominger of B2B Communications. Is it memorable? •
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