Velocity Partners

NOVEMBER 29, 2023

It’s also cheaper and easier to market platforms and products within one narrative thrust than to tell a bunch of different stories on different fronts. So you end up spreading all your services too thin. In the same way it’s easier to serve one big client than it is ten small ones. Introduce a fresh spin.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Buy 84

Oktopost

JANUARY 12, 2021

Peter Drucker once said, “ Quality in a service or product is not what you put into it. ” According to research in 2020, customer experience has now overtaken product and price as the key differentiator between brands. CX has become an intrinsic part of the B2B marketing funnel. The same rings true in B2B marketing.

Paid Content 101

Paid Content B2B Marketing Top of Funnel Work Management 101

accelerate agency

APRIL 12, 2023

Finding the right SaaS marketing strategy for your company may seem challenging, but in such a competitive environment, it’s crucial. It’s estimated that the total value of the worldwide SaaS market will hit $195 billion in 2023, up 17% from 2022. Marketing of any kind is all about finding ways to stand out from the crowd.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

accelerate agency

OCTOBER 21, 2020

Software as a service (SaaS) is a business model which is becoming ever more popular. You need a SaaS marketing strategy that works. One which can help you with what is often the tough job of selling your service to prospective customers. What follows are 12 elements of a successful SaaS marketing strategy.

Paid Content 81

Paid Content Marketing Budget Work Management Paid Search Agency 81

Animalz blog

MARCH 20, 2023

Regulatory changes that create new, uncontested markets is a tale as old as the world of startups. Long B2B sales cycles, a discerning medical audience, and limited marketing resources all stood in the way of Exer Health’s growth. And, as with any new service, there were various teething troubles to overcome.

Sales Qualified Leads 58

Sales Qualified Leads High Quality Lead Traffic SEO 58

Referral Rock

OCTOBER 9, 2019

We wanted to find out about marketers’ approaches to reoptimizing their old blog posts, so we ran a survey. 55 marketers shared their insights! 98% of the marketers we surveyed have an active blog. And do they believe that long-tail keywords are the best tactic for websites with low domain authority?

Long Tail Marketing 77

Long Tail Marketing Top of Funnel Lead Ranking Lead Scoring 77

seo.co

FEBRUARY 14, 2023

That “something” is marketing, but not all marketing strategies are equally effective, or equally appropriate for a B2B SaaS brand. Defining an “effective” SaaS digital marketing strategy First, it’s important to understand what makes for a successful marketing strategy to begin with. Fast sales cycle.

Paid Content 97

Paid Content Paid Search Agency Work Management Marketing Management 97