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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

The types are: Distributed Research Centers, Shared Instruments, Community Data Systems, Open Community Contribution Systems, Virtual Communities of Practice, Virtual Learning Communities, and Community Infrastructure Projects. This article describes one of the main products of that review, a seven-category taxonomy of collaboratory types.

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SMX East 2017 Day 2 – Paid search trends, Amazon and Automation

QuanticMind

Marketing Partners: “Co-Op Marketing Shared, Distributed and/or Centrally Controlled” by Kevin Mullett. Creative is the real differentiator of brands, but SEM professionals arguably think about it least, since they often focus too much on operations. Co-Op Marketing Shared, Distributed and/or Centrally Controlled.