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How COVID-19 Has Impacted Business: A 6-Month Retrospective

Hubspot

To explore the accompanying dataset on your own, you can find our interactive microsite here. Response rates are also performing well, remaining at 10-20% above the benchmark since April. On the sales side, email activity has also increased, but response rates have been on the opposite trajectory. Sales Emails.

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Top Automated Marketing Personalization Tactics

Anything Goes Marketing

A recent Aberdeen Research report has proven that this technique can dramatically boost response rates. In countless examples it has led to increased response rates and reduced the time needed to execute campaigns by eliminating redundant steps when targeting multiple segments.

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36 Experts Reveal Best Sales Tools To Boost Your Sales In 2020

Albacross

Calendly Calendly makes it a no-brainer when it comes to scheduling demos. I love their integration with Intercom, so leads can self-serve demos on their own. There is no need to send emails back and forth to pick a suitable date, and what’s more, is that the leads can self-serve demos on their own. Its database is huge!

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool. We saw an 85% increase in conversions with the multi-step form.