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10 Best Lead Generation Tools to Drive High-Quality Traffic in 2023

Single Grain

61% of marketers consider generating more traffic and new leads to be their biggest challenge. Use lead generation software — that’s what! When people show interest in your business, these tools notify you so that you can get in touch with leads, convert them and drive more revenue. What Is a Lead-Generation Tool?

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5 Ways to Immediately Boost Account Based Marketing (ABM)

markempa

I recently did an interview on CRMRadio.today with Jim Obermayer founder of Sales Lead Management Association and Funnel Media Group. Here’s a transcript of that discussion: Paul: Welcome once again to another episode of CRM Radio Today; the voice of CRM today and tomorrow. Jim: Empathy, huh? Brian: Yeah.

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33 Examples of Dynamic Tags to Personalize Your Email Sends

Hubspot

If you're B2B company, there's a good chance you're already collecting some company information from your leads to help you qualify them. nonprofit, B2B, B2C, ecommerce, etc.). In fact, 38% of respondents specifically referenced the word "relevance." What does that mean, email marketers? Company Information. Business Type (e.g.

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What is personalized marketing and how is it used today?

Martech

Many B2B marketers are turning to account-based marketing (ABM) strategies and tools to help deliver targeted advertising and personalized content to high-value accounts. Examples of personalized marketing. Who uses personalization in marketing? How personalization can help marketers. What are the challenges of personalized marketing?