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ActiveConversion Review - SMB Lead Management

LeadSloth

Therefore I initially called them a ‘niche vendor’ However, the product has evolved into a fairly complete marketing automation suite for SMB companies. So the people behind ActiveConversion gave me a demo to show they are more than a niche player. Lead Scoring. Email marketing. Salesforce.com integration.

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Marketo Sales Insight Expands Salesforce Access to Marketing Data

Customer Experience Matrix

Marketo today officially launched “Sales Insight”, an application that makes prospect activity history directly available to sales people from within Salesforce.com. but there’s an online demo that seems to cover pretty much the whole product. The moments are set up as real time triggers within Marketo.

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Leads, Contacts, Accounts, and Prospects – Making Sense of It All When Using CRM and Marketing automation

Lead Liaison

If you look at most major CRMs like Microsoft Dynamics or Salesforce.com , you’ll notice a few different objects: Leads, Contacts, and Accounts. But then look at marketing automation like Lead Liaison and you’ll see one object: Prospects. This is where Account Based Marketing (ABM) meets Inbound Marketing.

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Enhancement Round-Up Q1 2019

Lead Liaison

An enhanced CRM/Marketing automation connector allows for deeper integrations. Plus, we’ve added over 10 new capabilities to our event lead management solution, GoExhibit!™. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. Schedule a demo here!