41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
SnapApp
APRIL 4, 2018
This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . First Meetings - Inbound-sourced leads that have turned into a completed first meeting and/or demo with an Account Executive. . Demo rating - Account Executives are tasked with rating a demo from 1-5. 7: Closed/won. .
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