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Is Your Ad Tech Fluent in B2B?

Engagio

If you’re using ad tech from a provider other than Demandbase, chances are you’re using a platform that doesn’t speak B2B as its native language. That’s not the case at Demandbase. Meet Demandbase Piper Earlier this month, we rolled out the red carpet for the Demandbase Piper B2B DSP — the new name for our proprietary B2B ad tech.

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Best B2B Intent Data Providers

Only B2B

This allows them to make decisions based on information about which companies are actively exploring various products. Bombora also has a wealth of information, guidelines, and statistics on how to use intent data effectively. Demandbase. Due of their rates, Demandbase clientele are typically larger enterprises.

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Top 10 Lead Enrichment Tools in 2024

SalesIntel

SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. LeadGenius LeadGenius enhances the CRM database with up-to-date information like advertising costs, classified ads, and product announcements.

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Top 10 Lead Enrichment Tools in 2024

SalesIntel

SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. LeadGenius LeadGenius enhances the CRM database with up-to-date information like advertising costs, classified ads, and product announcements.

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Best Intent Data Sources for Customer Retention and Expansion

TrustRadius Marketing

There is considerable variance in intent data sources, how data is collected and the insights available, so it’s also important to understand the key differences. . Finally, third-party intent data comes from data conglomerates that purchase intent signals from various websites and model the data to monetize.

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B2B Marketers: The Intent Data Trend is Here to Stay

TrustRadius Marketing

Read on to learn more about the different types of intent data and how smart marketers use it to supercharge the effectiv their campaigns. What is intent data? Generally speaking, intent data is a behavioral data set that indicates when a buyer is in the market for a specific product or service.

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Data-Driven B2B Marketing Headline Roundup

Aberdeen

The B2B intent data space headline roundup spans a Forbes column, a marketing conference, and product announcements. This Forbes article suggests using artificial intelligence (AI) and machine learning to identify intent signals and improve segmentation efforts for marketing programs. Q&A with Demandbase CEO.