LeadSloth

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Demand Generation Blogs Continued

LeadSloth

In the spirit of Twitter’s Follow Friday I’d like to finally publish the remaining Demand Generation blogs that I enjoy reading. Earlier I published the Top 10 Demand Generation vendor blogs and the Top 10 Marketing Automation Blogs. This blog provides a strategic perspective on the demand generation process.

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Top-10 Demand Generation Vendor Blogs

LeadSloth

In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Reachforce: The B2B Lead. Reachforce publishes almost daily Lead Generation tips. ReadyContacts Lead Data Management blog. Today I’ve put together a list of vendor blogs. So 11 it is :- ).

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Top-10 Marketing Automation Blogs

LeadSloth

BTW 1: Some of these blogs are more about lead generation, demand generation or inbound marketing, so maybe the title of this blog post is not ideal. Brian Carroll ’s B2B Lead Generation blog ( @brianjcarroll ). Like no other he understands B2B lead generation.

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Marketing Automation ROI: Efficiency or Revenue?

LeadSloth

Maybe spending on lead generation can be better directed, so unprofitable programs can be cut. I suggest three areas: More cost-effective lead generation. Better conversion rates with lead nurturing. You improve your investment-to-pipeline ratio by focusing on the most cost-effective lead generation sources.

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5 Ways to Use Social Media in Marketing Automation

LeadSloth

Let’s look at the 5 Ways in which Social Media is changing Lead Management and Marketing Automation. Lead Generation. If you incorporate Social Media interaction in your lead score, you can measure the effectiveness of these Social Media activities. Lead Intelligence.

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MarketingSherpa B2B Marketing Summit Boston

LeadSloth

Having seen many of the presentations in San Francisco, I found it useful to classify them in three main categories: Lead Generation. Lead Management. The first is obviously focused on getting more leads into your database, while the second topic focuses on nurturing those leads. Lead Management.

Manticore 100
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B2B Marketing Events 2010

LeadSloth

They have high-quality presentations on both lead generation and lead management. Tags: Demand Generation b2b marketing marketing events. That’s an exciting development, and I will certainly try to be there. MarketingSherpa B2B Marketing Summit. I can highly recommend these events. User Conferences.