The ROI Guy

JULY 9, 2013

To kick off 2013, Gartner predicted that the reigns on worldwide IT spending would loosen, forecasting an increase of 4.2% Sure enough, Gartner has had to once again lower expectations , cutting in half their earlier growth estimates, now predicting only a 2% rise. in IT spend for the year. growth were lowered to 1.2%

Gartner 40

Gartner Forecasting Spending Marketing Proposals 40

SalesIntel

MAY 13, 2024

In the business-to-business (B2B) world, the sales experience is not just about transactions but about building long-term relationships and understanding complex needs. According to a Gartner study , the typical buying group for a complex B2B solution involves 6 to 10 decision-makers.

B2B Sales 52

B2B Sales Enterprise Management Work Management Marketing Management 52

Hubspot

DECEMBER 4, 2023

If you’re a business owner like me, you’re probably familiar with the terms demand forecasting and sales forecasting. Ultimately, these are strategies you can use to predict demand and revenue, ensuring you have enough resources on hand and enough money coming in. Demand Forecasting — What is it?

Forecasting 50

Forecasting Demand Terms and Conditions Marketing Management 50

The ROI Guy

JANUARY 8, 2013

Gartner highlights that “business uncertainty is nearing resolution”, and that this is one of the key reasons for increasing their spending outlook. But is Gartner being overly optimistic? First, Gartner’s latest outlook mirrors similar rosy predictions from analysts at the beginning of the past three years.

Gartner 40

Gartner Spending Marketing Proposals Terms and Conditions 40

Valasys

APRIL 3, 2023

Leaders are now more than ever asking, “How can we modify our GTM strategies in light of the anticipated market conditions for 2023?” As a matter of fact, Gartner shows that imminent purchasers spend around half of their exploration time gathering data from outsider sources.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

The Lead Agency

AUGUST 20, 2020

Research has found that 24% of consumers will increase long-term use of digital channels due to COVID-19. Consumers are more motivated than ever to stay home and shop online, creating the ideal market conditions to fast track, test, and launch new experience-driven mobile apps, sites, and touch points across their platform.

Marketing AI 83

Marketing AI Trends B2B Marketing Paid Search Agency 83

The ROI Guy

JULY 8, 2014

According to Gartner, worldwide IT spending was expected to reach $3.8 Although the forecast at the beginning of the year predicted healthy growth for 2014, these same Gartner forecasts have been overly optimistic the past two years. And sure enough, Gartner had to once again lower their forecasts substantially.

Gartner 40

Gartner Forecasting Spending Marketing Proposals 40