Remove Deliverability Remove Examples Remove Intent-based Leads Remove Open Rate
article thumbnail

From Cold to Sold: 10 Powerful Email Marketing B2B Lead Generation Strategies

DealSignal

For example, if you’re a B2B company selling marketing automation software, you might segment your email list by industry and create content tailored to the specific needs of each industry. To personalize email content, consider using dynamic content that changes based on the recipient’s behavior or interests.

article thumbnail

B2B Email Marketing: Best Practices and Essential Tips for 2022

DealSignal

Before we jump into best practices and examples, it’s important to cover the common benchmarks used to measure success in email marketing. Deliverability Rate : This figure tells you how many emails in your campaign successfully arrived in the recipient’s inbox. Improving Email Deliverability.

article thumbnail

B2B Email Marketing: Best Practices and Essential Tips for 2024

DealSignal

Table of Contents [Open] [Close] What Is B2B Email Marketing? B2B Email Marketing Benchmarks Before we jump into best practices and examples, it’s important to cover the common benchmarks used to measure success in email marketing. Open Rate : The percentage of email recipients who opened an email.