Zoominfo

APRIL 23, 2020

Validity : Does the data conform to a common syntax? Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible?

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

DiscoverOrg

MAY 7, 2019

Validity : Does the data conform to a common syntax? Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible?

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153

Adobe Experience Cloud Blog

MARCH 20, 2013

And before you repeat the cycle, clean your database so that only opted-in, de-duped, and non-spam trap emails are used.”. Anvi Bui , Marketo Expert, Lead Lizard. Best Practice #10: Validate that a Prospect’s Digital Behaviors Are What They Appear to Be–Add a Human Touch. Josh Hill, VP of Marketing, Alacra.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Practices 48