De-duping, Intent Data, Marketo and Validation

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De-duping

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Marketo

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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

APRIL 23, 2020

Read on to see how data has evolved to drive specific business functions and drive revenue in four main areas. Role of Sales Intelligence In: Data Quality and Management Creating an Ideal Customer Profile Lead Generation The Technology Stack & Intent Data. Data Quality and Management. Can records be combined?

Ideal Customer Profiles

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management

Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

MAY 7, 2019

We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? Timeliness : Is the data fresh? Validity : Does the data conform to a common syntax? Consistency : Is the data presented in a way that is the same as similar records? Intent data.

Ideal Customer Profiles

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management

B2B Marketing Zone

Sales Intelligence: What to Expect When You’re Prospecting

Sales Intelligence: What to Expect When You’re Prospecting

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