Customer Experience Matrix

FEBRUARY 2, 2016

The system has prebuilt connectors to import data from popular vendors including Salesforce.com , Marketo , Hubspot , SAP , SugarCRM , and Facebook. The imported data is loaded into MongoDB, a NoSQL database that offers great flexibility and ease of deployment. It can connect with others through standard APIs.

Analysis 120

Analysis Marketing Analytics Tools Marketing Automation Services Salesforce.com 120

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I’m sure I forgot a few. Feel free to chime in if I did.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JULY 31, 2009

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. They actually have their sales and marketing orgs aligned and working together. Lead farming?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

MARCH 13, 2011

How about the more casual visitors who are interested in reading about your offering or company but perhaps not warmed up enough to fill in any information. But these are business visitors who have committed enough to give you their contact details and are ready to speak to you. Do you have to let these slip through? Not any more.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40