Customer Experience Matrix

MARCH 6, 2016

billion $420 - $520 Infusionsoft small business integrated sales and marketing software 35,000 $100 million $2,857 HubSpot integrated marketing and CRM software 18,100 $181 million $10,000 Infusionsoft managers recognize that expanding the customer base requires making marketing easier. million $1.6 I’m pretty sure they’re right.

Small Business Marketing 120

Small Business Marketing Work Management Marketing Management Planning 120

Heinz Marketing

DECEMBER 9, 2021

Say goodbye to incomplete, inaccurate data and hello to fresh information streaming into your tech stack. Integrations: Salesforce, HubSpot, Outreach.io, Google, Microsoft, Marketo, and more. Integrations: Salesforce, HubSpot, Outreach, Microsoft Dynamics, Marketo. Reviews/rating: G2 Rating: 4.4 / 5. Free trial available.

B2B Sales 70

B2B Sales Enterprise Management Zoominfo Work Management 70

Customer Experience Matrix

OCTOBER 24, 2014

This is possible primarily because the painstaking work of preparing data for analysis – which is where model builders spend most of their time – is avoided by connecting to a few standard sources, currently Salesforce.com and Marketo with HubSpot soon to follow.

Lead Ranking 120

Lead Ranking Lead Scoring Automation Salesforce.com 120

Customer Experience Matrix

JUNE 13, 2016

It gives Microsoft access to a rich trove of personal and company information, something it didn’t have before (although Microsoft probably collected more personal and company data than most of us realize). Other vendors like Nimble and HubSpot have done a better job of simplifying access to third party data about an individual or company.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vendors Linkedin 120

Webbiquity

JULY 12, 2016

2) HubSpot. HubSpot’s “all in one” marketing software includes a complete content management system (CMS) for building a website and blog, SEO and social tools, analytics, a landing page builder, and email segmentation and sequence automation. HubSpot handles inbound holistically. Pricing: contact vendor.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 100

InsightSquared

FEBRUARY 27, 2018

Countless tools will integrate with your CRM to send it information on what content a prospect or lead is consuming, what pages they have viewed, or what events they have gone to. Here at ezCater , we integrated our product with Hubspot using Hubspot’s suite of APIs, the key one being the contacts API.

CRM 153

CRM Marketing Analytics Tools API Lead Scoring 153

Customer Experience Matrix

FEBRUARY 2, 2016

The system has prebuilt connectors to import data from popular vendors including Salesforce.com , Marketo , Hubspot , SAP , SugarCRM , and Facebook. These provide basic information such as impressions, engagements, visits, deals and revenue by campaign, or sources, stages, conversion rates, and average duration by funnel stage.

Analysis 120

Analysis Marketing Analytics Tools Marketing Automation Services Salesforce.com 120

Content Standard

SEPTEMBER 29, 2014

In HubSpot’s State of Inbound 2014 report, brands that blog are 13 times more likely to enjoy positive content ROI—but without the right platforms, blogging alone doesn’t lend itself to content performance management. A lot of businesses already use solutions like Marketo and HubSpot to automate marketing.

ROI 40

ROI Enterprise Management Marketing Budget Work Management 40

Customer Experience Matrix

JULY 10, 2013

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. That''s theme number three. Reporting is a particular strength.

Demand Generation Agencies 120

Demand Generation Agencies Marketing Automation Services Paid Search Agency Small Business Marketing 120

Biznology

JUNE 6, 2018

Worse, information gets stuck in an air gap when a lead becomes a customer. One of our clients must literally retype contact and account information into their proprietary CRM when creating a new customer record. According to Salesforce.com , 92% of customer interactions happen on the phone. . – No support for SMS.

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167

ANNUITAS

SEPTEMBER 9, 2011

Observation 1: Salesforce.com is not going to acquire a Marketing Automation Vendor anytime soon. However, there was quite a buzz as many tried to discover which marketing automation platform Salesforce.com decided to purchase for their own use. Other vendors on display were Genius , eTrigue , HubSpot , Aprimo and ActOn to name a few.

Marketing Automation Services 100

Marketing Automation Services Salesforce.com Marketing Management B2B Thought Leadership 100

Customer Experience Matrix

APRIL 26, 2011

HubSpot also has many micro-business clients but is not focused on them exclusively and – probably as a result – has a slightly different feature set: more Web traffic generation and no built-in contact management or shopping cart. Canterris and mKubed also host Web forms and landing pages but NurtureHQ apparently does not.

Small Business Marketing 120

Small Business Marketing Work Management Features Marketing Management 120

Customer Experience Matrix

OCTOBER 29, 2015

Most are marketing and sales operations staff supporting Salesforce.com and Marketo who use Openprise to supplement the limited data management capabilities native to those systems. Integrations with Oracle Eloqua , HubSpot and Salesforce Pardot are planned by end of this year.

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Ranking 120

Hubspot

OCTOBER 1, 2021

Looking at the numbers, here’s what jumps out at us: HubSpot is a top choice and is close to Pipedrive in terms of its number of reviews and user popularity. Use the search bar to find discussions about your CRM tool contenders and you’ll likely find super relevant information to help you out. Salesforce.com (product).

Communities 53

Communities CRM Lead Ranking Marketing Management 53

Jackie Walts

MARCH 6, 2019

I work with HubSpot, Pardot and Marketo and the interfaces are getting easier and much more similar. Ditto for diving into platforms like WordPress, ABM technology and some more advanced functions of Salesforce.com. They all feel very similar to work with right now. Data modeling has gotten easier too. Or your competitors.)

Demand 54

Demand Marketing Automation Services Budget Programs Salesforce.com 54

Customer Experience Matrix

MAY 14, 2014

Lots of vendors have now taken to describing their systems as platforms – Oracle , Salesforce , IBM , Adobe , Marketo , HubSpot , InfusionSoft and even CallidusCloud. The only real requirements seems to be some sort of a marketplace – all loosely modeled on Salesforce.com’s AppExchange, which in turn I see as inspired on Apple’s App Store.

Rules 120

Rules Work Management Marketing Management API 120

Customer Experience Matrix

FEBRUARY 13, 2014

The main basis for my prediction is high growth that vendors reported in 2013, and in particular a trend towards higher revenue per client among the vendors who share that information with me. million for HubSpot and $85.1 Penetration reached eight percent among larger firms and varied substantially by industry. million for Marketo.)

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. This humanizes the information, brings it to life, and differentiates you from the competition.” Videos are easy for buyers to digest, and simple for sales reps to create.

Video Marketing 65

Video Marketing Personalization Effectiveness Salesforce.com 65

Vidyard

JANUARY 17, 2017

Keep track of open and closed deals, create support tickets and collaborate with your support team, and even share contacts and client information with other salespeople. Owler is a unique company database that focuses less on minute company details and more on executive information. Unlock the Kit Get the Video Selling Success Kit!

Marketing Automation Services 71

Marketing Automation Services Budget Programs Tools Ideal Customer Profiles 71

LeadSloth

AUGUST 26, 2010

Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. It will find a prospect’s Twitter, LinkedIn and Facebook profile, and it will pull relevant information into the Marketing Automation system.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Marketing Insider Group

JANUARY 24, 2013

Hubspot – HubSpot – Hubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. This humanizes the information, brings it to life, and differentiates you from the competition.”. More Information: Learn more: [link]. Build with Vidyard: [link]. About Vidyard.

Video Marketing 53

Video Marketing Enterprise Management Personalization Effectiveness 53

Customer Experience Matrix

FEBRUARY 9, 2012

As I pointed out last week , it’s no coincidence that four of the five largest vendors are venture-funded (six of seven, if you include Infusionsoft and HubSpot ). HubSpot’s marketing grader does a something like this although it only examines externally-available information.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

Conversica

MAY 6, 2020

For more information, visit [link] and [link]. LeadFabric is an experienced and certified partner to all leading global marketing platforms including Adobe, Oracle, Hubspot and Salesforce.com. About Conversica. Headquartered in Brussels, Belgium, the company serves clients from offices across Europe and Asia-Pacifice regions.

Marketing AI 52

Marketing AI Lead Scoring Lead Ranking Salesforce.com 52

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. This humanizes the information, brings it to life, and differentiates you from the competition.” “Videos are easy for buyers to digest, and simple for sales reps to create.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

markempa

DECEMBER 12, 2016

To keep valuable field salespeople productive, many of the more innovative sales and marketing departments build “sales development” teams including Oracle, Marketo, HubSpot, HP, and Salesforce.com. I look forward to continuing to bring you useful information, tips, and insights in 2017. Just to name a few. What do you think?

Account Based Marketing 84

Account Based Marketing Marketing Qualified Leads Lead Scoring Lead Ranking 84

Vidyard

JANUARY 17, 2017

Keep track of open and closed deals, create support tickets and collaborate with your support team, and even share contacts and client information with other salespeople. Owler is a unique company database that focuses less on minute company details and more on executive information. HubSpot CRM.

Marketing Automation Services 50

Marketing Automation Services Budget Programs Tools Ideal Customer Profiles 50

Marketing Insider Group

DECEMBER 7, 2020

All you have to do is look at Salesforce.com, arguably the first successful SaaS tool. The bottom line is that B2B buyers get most of their information from searching online. When we look at overall domain authority, traffic and backlinks, Salesforce, HubSpot, Zoho and Zendesk take the lead. salesforce.com. Paid Keywords.

Top of Funnel 279

Top of Funnel Work Management Analysis Marketing Management 279

Customer Experience Matrix

JANUARY 7, 2010

It's just a matter of time before CRM vendors (yes, I mean Salesforce.com ) and Web content management vendors decide to compete seriously for marketing automation business. HubSpot particularly comes to mind, which is a testament to their own marketing skills. So much for the rear view mirror. me-too products. external data.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Work Management 120

Smashmouth Marketing

FEBRUARY 22, 2009

It was so informative and interactive for sales execs and marketing execs that Green Leads decided we wanted to sponsor the conference (March 4,5 in San Francisco). Such as: damphoux : [link] @mvolpe from @hubspot responds - Inbound vs Outbound Marketing #sales20 Share a speaker's quote. Requests for information. conference.

Conference 100

Conference Tips Broadcasting Salesforce.com 100

Smashmouth Marketing

FEBRUARY 17, 2009

It was so informative and interactive for sales execs and marketing execs that Green Leads decided we wanted to sponsor the conference (March 4,5 in San Francisco). Such as: damphoux : [link] @mvolpe from @hubspot responds - Inbound vs Outbound Marketing #sales20. Requests for information. conference. This time with a twist.

Conference 100

Conference Tips Broadcasting Salesforce.com 100

Hubspot

MARCH 8, 2011

Editor's Note: For complete information about HubSpot's Series D funding round, please check out the official press release. Here is an insider’s take on the round of financing we just closed with Salesforce.com, Google, and Sequoia. Three Reasons HubSpot Raised Another Funding Round. Why Raise More Money?

Salesforce.com 28

Salesforce.com Google Marketing Automation Services Cold Calling 28

Hubspot

JULY 21, 2011

George Hu, Vice President of Marketing at Salesforce.com, will join Brian Halligan, HubSpot’s CEO and Co-Founder, to uncover sales and marketing secrets of the new social marketplace. Equipped with more information, customers are in the driver’s seat and dictate necessary changes in the business landscape.

Salesforce.com 28

Salesforce.com Multi-Channel Hubspot Webinar Metrics 28

Online Marketing Institute

MARCH 13, 2011

It digs up information on Web visitors in real time, helping salespeople follow up on a visit with a cold call and a pitch. Detailed information is vital for spotting potential customers. “How do you leverage otherwise anonymous traffic?&# asks Martin Longo, chief technology officer of startup Demandbase , based in San Francisco.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

Customer Experience Matrix

MAY 8, 2013

I spent yesterday afternoon at HubSpot ’s “Open House” in Cambridge, MA, during which they briefed the community on their business progress, introduced their new Social Inbox, described their approach to marketing and sales alignment, explained their “ culture code ”, and answered questions.

Hubspot 120

Hubspot Salesforce.com Marketing Automation Services Ideal Customer Profiles 120

Hubspot

DECEMBER 8, 2010

Yesterday, HubSpot's Vice President of Marketing Mike Volpe took the stage at Dreamforce 2010 , Salesforce.com's user conference in San Fransisco, to share insights about gaining visibility in search engine results pages for businesses. Connect with HubSpot : Free Download - Improving SEO: A Practical Guide.

Search Engine Marketing 28

Search Engine Marketing Search Marketing Salesforce.com Buyer Personas 28

Hubspot

JANUARY 27, 2012

At HubSpot, our marketing team creates a deck of over 200 slides each month to cover every last marketing detail. HubSpot customers can find this report in Sources.). HubSpot customers can get this report in Sources.). HubSpot customers can get this data from Sources.). You just have to pull together the right reports.

Marketing Report 28

Marketing Report Top of Funnel Landing Pages Salesforce.com 28