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Database Marketing

Forrester

Google

Research

Tools to Measure Buzz and Distinguishing Customer Centric Marketing from Customer Experience Management

Customer Experience Matrix

DECEMBER 18, 2006

If you're interested, the Cymfony Web site offers a free copy of a Forrester Research report on “brand monitoring systems”. These products do more than simply to count mentions in the manner of Google Trends. Like most analyst reports, this provides some useful perspective but not much detail.

Buzz

Buzz Marketing Management Planning Eye-Tracking

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

I’m gearing up to write a market overview about this space, so hearing from you early in the process will help to shape that research. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us All thoughts are welcome!

Enterprise Management

Enterprise Management Work Management DemandBase Marketing Management

Webinars

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

B2B Marketing Zone

Tools to Measure Buzz and Distinguishing Customer Centric Marketing from Customer Experience Management

Demandbase: A New Twist In The Lead Management Automation Market

Webinars

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