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The Definitive Guide to Market Intelligence

Zoominfo

Without a clear understanding of your industry or market, you will fail to make informed business decisions. In fact, research shows over 73% of businesses are investing more than 20% of their overall technology budgets on intelligence and data analysis ( source ). This type of data is not readily available for public consumption.

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Market Intelligence Data: The Definitive Guide

Zoominfo

Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Market intelligence is information gathered by a company about its market, customers, and competition in order to gain a holistic knowledge of the overall marketplace. billion in 2020 to $33.3 billion by 2025.

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The Sales Manager’s Guide to Selecting a Data Provider

Zoominfo

But, anyone in sales will tell you that finding and maintaining high-quality data is a full-time job. Today, we hope to demystify the process of selecting a B2B data provider and help you answer your most pressing B2B data questions– like, which provider should I work with? Do I need to work with a provider at all?

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5 Reasons to Clean Your Marketing Database Today

Zoominfo

Data hygiene. That is, data quality is one of the biggest challenges facing businesses today. Consider these statistics ( source ): 62% of organizations rely on marketing and prospect data that’s up to 40% inaccurate. Perhaps you’ve seen these numbers before and are well aware of the problem that is dirty data.

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Your Guide to Choosing a Sales & Marketing B2B Data Provider

Zoominfo

But have you ever stopped to think about where these companies get their data and what makes it better than the rest? Data is a big investment — and as a buyer, you should never trust a data provider company without first understanding where that information comes from. Get a Demo Why Do I Need A B2B Data Provider?

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Smarketer, ZoomInfo: In light of the ongoing upheaval in b-to-b sales, what are your biggest challenges for the remainder of the year? Updated B2B Facebook Page Examples with Data - Social Media B2B , July 23, 2010 This short post is to let you know that we updated the 10 Examples of B2B Facebook Pages post. Daily Clicks.

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