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B2B Data – The Backbone of Your Sales and Marketing Strategy

SalesIntel

Whether you are just exploring B2B data or thinking about buying it, this article will help. What Type of Data is Right for Your Company? Firmographic Data. Technographic Data. Buyer Intent Data. What is Data Enrichment, and Why is it Essential? Importance of Direct Dial in Your Data.

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The Power of Personalization in Database Marketing

Only B2B

Must Read: Data Hygiene: Mastering CRM Data Cleansing for Optimal Performance Personalized Email Marketing One of the most effective ways to implement personalization in database marketing is through personalized email marketing. Statistics show that personalized email campaigns deliver superior results.

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Sales Prospecting: Top Tricks to Scale Pipeline Generation in 2024

DealSignal

Lean on automation for tasks like lead scoring, lead list building, lead enrichment, web scraping, and CRM data hygiene. This could include email campaigns, social media, personalized direct mail, and targeted advertising. These are all time-consuming tasks that can easily be taken off your plate.

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The Marketing Leader’s Guide on Generating 5X ROI from Your Marketing Budget

SalesIntel

Do you have the right data and content for your email campaigns – Checked? . Email marketing success is determined by three primary factors: content, audience, and data health. The quality of the database utilized in your email marketing is referred to as data health.

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The Complete Guidebook for Marketing Leaders for Choosing the Best B2B Contact Data Provider

SalesIntel

Any emails sent to that address will bounce, harming your email reputation. Given that data decays every 12-14 months, you must preserve data hygiene to maximize the effectiveness of your email campaign efforts. Simply said, bad data will result in a loss of income. Firmographic Data.

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Sales Prospecting: Top Tricks to Scale Pipeline Generation in 2023

DealSignal

Lean on automation for tasks like lead scoring, lead list building, lead enrichment, web scraping, and CRM data hygiene. This could include email campaigns, social media, personalized direct mail, and targeted advertising. These are all time-consuming tasks that can easily be taken off your plate.

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7 Common Types of Dirty Data and How to Clean Them

Zoominfo

How to remain within data privacy regulations: Disorderly databases are the most likely candidates to house insecure data. There are several data hygiene practices you can implement to combat insecure data. Maintaining a sleek (but not small) database is a big part of data hygiene.