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Biznology

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Prospecting to IT Buyers: How Nine Data Vendors Stack Up

Biznology

Nine vendors graciously participated in our study—specifically, Data.com, D&B, Harte-Hanks, Infogroup, Mardev-DM2, NetProspex, Stirista, Worldata, and ZoomInfo. Our thanks to them for letting us poke around under their hoods. And we suggest that you source from multiple vendors, in order to expand your market coverage potential.

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Exciting new tools for B2B prospecting

Biznology

Finding new customers is a lot easier these days, what with innovative, digitally based ways to capture and collect data. Leadspace’s process begins with constructing an ideal buyer persona by analyzing the marketer’s best customers, which can be executed by uploading a few hundred records of names, company names, and email addresses.

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New developments in B2B marketing list acquisition

Biznology

Business lists can be divided into four general types: Compiled files assembled from directories, the Internet, or other public and private sources, by such suppliers as D&B, InfoGroup, Data.com, NetProspex and ZoomInfo. Internal databases populated from billing systems, lead management systems, and website registration systems.