Remove customer

Cintell

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Want to Deliver an Outstanding Customer Experience? Read On

Cintell

There has been a massive shift towards retaining customers and delivering an excellent service in recent years, as compared to only acquiring customers. What Contributes to Outstanding Customer Experience? What Contributes to Outstanding Customer Experience? Why Customer Experience Matters? Source: [link].

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What’s the Difference Between Buyer, Customer, and User Personas?

Cintell

In the world of business-to-business marketing in 2015, personas have become synonymous with strategies used to help companies focus its efforts on targeted groups of customers. Buyer personas are focused on prospects looking to solve a problem or meet an objective that your products, solutions or services help them to achieve.

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A Guide to Optimizing Customer Communications

Cintell

Although buyers in the past may have decided where to spend their resources based on the value they receive from your product, today’s customers have been much more concerned with the quality of a company’s customer service. Driving strategy with intelligence.