Remove customer help

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Is the quality of your data hindering your ABM success?

eTrigue

It’s the quality, not the quantity, of your data that will help glean the best results. Clean data helps you understand your market. Types of data to evaluate when starting to clean your data include: • First-Party: Collected directly from customers and audiences on your own channels. The time to tackle the challenge is now.

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The Need for a Demand Center

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Not surprisingly, savvy marketers are embracing the concept because they see how it can help them drive consistent demand, whether they represent the corporation, a business unit or region. Since customers set the cadence of the buying cycle, marketers must be able to respond with the right information at the right time.

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Scale or fail: Would 10x partner marketing make an impact?

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Product led, new markets, and sales and marketing noise make it even harder to get and keep new customers. You cannot address this danger and opportunity without partner help – as sales alone cannot scale to cover your market/s. This last choice also helps you address the partner resource gaps we sometimes see.

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Email Marketing vs. Marketing Automation

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Let’s Talk Automation Marketing automation builds on basic email marketing by providing a means to deliver mass customization of your messages to reach the right person, at the right time and to track the results. So while email marketing is powerful, it could use a boost of automation. In the end, the gains are worth it.

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How to Use Short Captivating Videos to Boost Sales

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Are you using videos to attract customers and boost sales? Video content tells more engaging and compelling stories which are capable of persuading your prospects to become customers. For example, Dr. Ruth Roberts, a Pet e-commerce business owner used a highly engaging short video sales letter to convert 50% more customers.

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4 Marketing Emails You Can Set and Forget (At Least for a While)

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Because yes, it’s essential that we stay in contact with our leads and customers, but that doesn’t mean we need to be pressing send hundreds of times per day. They might say the same exact phrase 100 times a day to their customers, but when they say it to you, you feel most welcomed. Digital experiences are the same. Keep it light.