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How to Use Content Marketing for Customer Retention

Marketing Insider Group

You probably already know how powerful customer retention can be for your business. However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. Quick Takeaways.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

According to Forbes Customer Experience Management (CXM) is amongst the potent most important investment areas for the marketers to thrive amidst the cutting-edge competition in the B2B world & establish their omnichannel reputation. The blogs published are amongst the best B2B marketing blogs for entrepreneurs.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

The technology is also called Emotional Analytics & provides insights about how a customer perceives a product. We breathe in an era where optimizing customers’ experiences are an indispensable element of B2B marketing endeavors & eventually paves the way for Conversion Rate Optimization (CRO).

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AI for B2B Marketing: Roadmap for 2020

Valasys

Data-driven storytelling infuses an element of trust in the minds of the marketers & positively drives the singularity of customer experience management (CXM), which will be more vital than ever before in the coming year 2020. Think of this, customers want to be spoken of within a conversational tone.

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10 Powerful Ways to Scale-up your Email Marketing During Coronavirus

Valasys

Email marketing has always been an indispensable part of the B2B marketing landscape and is a way for businesses to communicate with their potential customers fast, incurring a minimum cost, and in an accessible and replicable manner. Some brands have desperately increased the number of emails being sent to their customers.

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How B2B Marketers can stay close to their Customers

Valasys

B2B marketers need to learn to prioritize Customer Experience Management (CEM) to stay close to their customers and to develop an all-inclusive marketing strategy that strikes a perfect balance between creative demands, budget limits & channel decisions of the marketers. Effective marketing is difficult to get right.

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10 Benefits of Employing a Powerful Content Syndication Strategy

Valasys

A popular content syndication technique is cross-posting the blog posts to websites like Medium, Quora or LinkedIn with a tagline at the bottom such as, “Republished with Permission _” or “The post first appeared on _”. Most content syndication publishers have a range between $20 – $80 Cost Per Lead (CPL).