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6 Best Free Digital Marketing Tools for Small Businesses (National Entrepreneurs Day Special)

Martech Advisor

And to help you on this journey, we’ve put together a quick guide to digital marketing success. Free tools to help kickstart your marketing journey. Learn More: 19 Free SEO Tools That Should Be on Every Marketer’s Radar. How to Get Started with Marketing Your Small Business: Tips for National Entrepreneurs Day 2019.

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The 5 Most Important Sales Performance Metrics Every Rep and Manager Should Track

Hubspot

Take a look at your pay structure to see if you’re pulling the right levers to get reps to sell. If you’re trying to land more SMB customers, you want this number to go down (and your overall revenue and number of customers to go up). Or maybe you’re trying to improve your cross-sell rates. The last potential culprit?

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3 Drip Campaign Emails With An Above 40% Open Rate

Hubspot

Cross-sell existing customers? Create the content (and personalize it). It's possible to create relevant and lightly personalized content that you can send to certain segments in your drip campaign. Include a fresh piece of content for your prospects in each of the drip emails you send. Nurture new leads?

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5 Paths to 5x Pipeline Generation Using Modern Technographics & Intent Data

SalesIntel

HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. Learn where you should focus on your limited sales and marketing budgets, especially at times like this when we are all asked to do more with less. I’m a co-founder of Bombora.

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Get Your CEO On Board – 5 GTM Paths Using Modern Account Technographics & Intent Data

SalesIntel

HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. In our webinar transcript below, we explain how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient.

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Top 14 Social Media Management Tools for 2021

Oktopost

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

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B2B Marketing Guide

OutboundView

Why Did We Write This B2B Marketing Guide? This B2B marketing guide was written to provide a high-level overview of the key components included in a B2B Predictable Pipeline Strategy. Who is This B2B Marketing Guide For? Every single company struggles with deciding how to allocate sales and marketing resources.